Transaction fees for an ERC20 currency

olivierjanssolivierjanss Member Posts: 1
When you have a currency (lets call it "X") running on top of ethereum as an ERC20 token, how would you make it possible for users to transfer your X without having to worry about buying gas? I thought of 1 solution: Every time you do a transaction the app will convert the transaction fee from X to ether in the background with shapeshift, but this is cumbersome and it will probably add a lot of delays to the payment. Any better methods?
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